Commercials and advertising in general is a big business, right? And commercials cost a lot of money to film & air, right? My vast years of movie-watching have of course made me an expert on this.
So I am going to describe what is officially the Dumbest Ad Ever. And I think you will agree.
Firstly, it starts off with Brooke Shields. This should be all the evidence you need, but I'll continue. If you are using Shields as your spokeswoman, you have already lost your "edge."
Anyway, Brooke goes on to describe some stuff I didn't really listen to.
Then I hear this: "For the health of my mouth, my dentist recommends Colgate Total." And about 1.6 seconds after this we have a shot of the dentist who says "For the health of your mouth, I recommend Colgate Total."
Ooooooookay.
I am assuming this bit of dialogue was written by the janitor while the Ad Team was on a lunch break. Come on people, you have about 20-30 seconds to grab my attention and make me want to buy your product. Redundant much?
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